Monthly Archives: November 2016

Tips on How to Start a Business That Works

Learning how to start a business isn’t easy, but once the entrepreneur has finally gotten it up and running, it’s crucial that he constructs an advertising campaign that’ll help his establishment make money in consistent fashion.

Promotional strategies should be diverse to reach all targeted markets. Today, the internet has made it possible for small to big-time entrepreneurs to promote their brand, products and services in an effective, cost-efficient manner.

Amongst the various platforms available to an individual’s disposal, YouTube has excellent potential to reach out to thousands of consumers everywhere. If seemingly talentless people are capable of making viral videos that are viewed by thousands, then it goes without saying the organized businessmen can do something more or less similar.

Of course, the purpose of an entrepreneur is not to become a YouTube star and make money directly from the website, but to extend a message to targeted viewers saying something like: “my company, products and services are exactly what you’re looking for.”

These clips allow potential and current customers to get an idea about what a certain establishment is all about, the quality of products offered, and the services rendered. Videos also allow businessmen to establish more empathy with his clients far better than any regular company advertisements in newspapers or on posters can.

While YouTube does have the potential to become an extremely effective marketing platform, there are several key points people need to remember, of which the first is the quality of their video.

If the clip denotes fake acting, which was recorded using a cellphone’s VGA camera, then it’s likely viewers will associate its poor quality with the business itself. To ensure an excellent video is created, availing the services of social media experts may be necessary.

Nonetheless, creating a great video is only half the battle, as it’d easily count for nothing if only ten to twenty non-consumers saw it. The services of a SEO expert who can drive tons of traffic to the video by improving its rankings in YouTube – as well as spreading it across major media platforms – would definitely come in handy.

Steps on How to Start A Business

As the economy continues to fluctuate, more and more people are realizing the importance of investing in and starting a business. Not everyone is able to realize that goal, though. The most common challenge that gets in their way is the lack of capital to start the business they want. Sometimes, even if all the elements are present, the lack of capital can make a business impossible.

But do you know that you don’t really need cash to start a business, if you are fully in touch with the power of your mind. You can easily make that dream of a business a reality, all with the right thoughts.

Here are some tips on how to start a business using your mind as capital:

1. Make a list of your strengths and abilities. First, use your mind to think of all the things you can do, all your strengths, abilities, and all the results that your capabilities can lead up to. List down all that you can do and see how you can make money with them.

Some people tend to put limits around themselves using negative thoughts. They think negatively about their abilities and strengths and instead focus on their weaknesses. Negative thoughts like “I can’t do anything on my own” and “I am born to follow, not to lead” can build a cage around you. What happens is that you become unable to do anything.

Why don’t you focus on positive thoughts like:

· I am capable of making money.
· I have a lot of strengths and abilities.
· My skills are useful in making money.

All of us are born with unique strengths and abilities that, when used to their full potential, can be taken advantage of to make money. Think of all that you are capable of doing, and give special attention to interests and passions that you may have. Think positively about these abilities and strengths and how they can help you earn money; don’t underestimate yourself with negative thoughts. In fact, you can overestimate yourself; remember, you are what you think. So if you think more highly about yourself, then you can automatically improve yourself.

2. Make a plan. Instead of thinking negatively about your situation, set your mind to the useful task of making a business plan. If you like baking, then start a business making cakes and pastries. If you like designing, make handmade crafts, invitations, and so on. If you are into graphics design, offer your services as a graphic designer.

Your business plan should include:

· Who your market will be
· How you can make yourself accessible to them
· How you can reach them

3. Make a website through free hosting services. It is now easier than ever to reach potential customers. Almost everyone can be accessed online. You will easily find a market for your product or service over the Internet. The first thing to do is make a website; there are plenty of free web hosting services online that you can use. This is a great way to spread the word about your business, especially since you don’t have a store that customers can walk into.

4. Print your own business cards. It’s easy to print your own business card. There are easy to use design programs or you can use your own designing skills, if you are familiar with graphic arts. A business card is an important tool in publicizing your business.

5. Start with family and friends. Call up family and friends and see if any of them has a need for the product or service you are offering. Start with them so you can get a hang of how the business will really go. This can be your stepping stone; you can then use word of mouth to spread the word about your new business.

How To Start A Business When You Don’t Know Diddly!

After six years of trying to run a business that wouldn’t bring me any bacon if I owned a pig farm, I decided I needed to market myself from a new, fresh perspective and at absolutely NO COST! But how would that be possible when in this day-and-age everything costs something and usually a lot? Several free teleclasses hosted by coaches, small business owners and trainers later, I learned quite a bit about how to start a business without knowing diddly!

First, I am a Certified Professional Coach and Motivational Speaker who works with folks who have big dreams of quitting long-time careers; being the number one in sales at their companies; or having successful businesses themselves. So you can imagine that when I was noticing that my practice was not thriving just how embarrassing that was. I figured if I wanted to stay a businesswoman and not go back to work for somebody else, I was going to have to open up, ask for help, and roll up my sleeves and do some possibly “uncomfortable” work.

Thus, I started from scratch. I took on a lot of unpaid speaking gigs to kickstart my business back into high-gear as well as started writing a ton! I knew since I was losing money, I had to started over without paying a dime. I hope my learning serves you big time. So here we go with my low or no-cost steps to get your business back and I swear, if you follow these easy, free steps, your business will be taking off in no time.

1. Attend-

Attend free teleclasses, they are a wealth of information! Usually you have to pay the long distance fees for the call but if you have a phone service like Vonage, Skype or YorVoice then you are not paying a thing. I learned about publishing, marketing, and joint ventures all because I attended teleclasses that taught me about them.

2. Send-

Mail a “warm” letter or “warm” email to friends (it is better if you send a warm letter by using both snail-mail and email) telling them what you do, asking for help or requesting that they refer you to other folks. Also, send a free monthly or quarterly newsletter to your database. You may want to check out services like Constant Contact as they have a free 60-day trial and have wonderful templates to build a newsletter or promotional mailers.

3. Write-

Write articles with amazines.com, EzineArticles.com or successarticles.com to get published and noticed, it does not cost you a thing. It also does not cost you a penny to email a journalist with an article and the permission to publish it. I suggest writing an article at minimum once weekly for publishing. I am from the United States but an individual from Australia read one of my articles, enjoyed it and contacted me! Had I not written this free article, I would have never been in contact with him.

4. Call-

Call radio stations, web radio stations and local cable tv channels offering your services, a story, or advise what your business is. They want to hear, believe me! When they are short on stories, they always use what other folks have already mailed in and they save your information.

5.Signature line-

This definitely does not cost a thing. Have an automatic signature line which pops up every email advising the name of your business, your tag line, what you do, your website, and how you can be contacted. Folks actually read who sent the email so having the aforementioned info in your signature line is crucial!

6. Join a Joint Venture (JV) club-

Many JV clubs offer a free 30-day trial. Check out the privatejvclub.com. The beautiful thing about joint ventures is that they are people just like you and me who are starting out and need help spreading the word on their businesses. They want to partner up with other folks just like you and help in any way they can.

7. Host free “business” parties-

When I was starting out, I called them free “Life Coaching Parties.” I asked my friends to host a party by inviting their friends and then I would come in and give a quick, fun,and easy presentation about my business and services. I offered a complimentarly consultation to the attendees in an effort to drum up clients. Also, I passed out a newsletter sign-up sheet so they could be contacted by me when new things were going on with my business such as classes, presentations, seminars and workshops. You never know, they may send your updates to their friends and so on.

8. Offer-

offer fee packages and be upfront about them. Create packages that include a “deal” for the purchaser but also keeps them working with you for awhile as well. I suggest having three separate fee packages, one that is the most expensive, a middle-range price, and the cheapest package. That way, if a prospective client really wants to work with you but may not have the money, they can still sign up for your services because you have a cheaper package. And, they will remember this about you when they acquire more money later, they will ultimately want to pay for the more expensive package because they now can.

9. Host teleclasses-

You can start off by offering this service for free. Utilize this method as an opportunity to discuss something you feel passionate about, something you wish to educate folks about, and be sure to inform them at the end what your services are. Later, you may also start to charge for these classes and services. You may find the free bridge lines by simply going to any search engine and typing in, “free teleconference lines.”

10. Create workshops-

People want to learn about anything and will pay or attend a free workshop when they see it will impact their life. Check out the library for low pricing on rental space or conduct the workshop in your home or somebody else’s home. Perhaps your full-time job will allow you to use their space? Space is hard to come by especially for free so don’t be shy in using the resources that you already have available to you.

11. Speak-

Now, I know many of you may have a fear of public speaking and well that is for another article or perhaps you need to coach with me about that but that, too, is another article (hee, hee), but if you don’t have that fear, then get out there and publicize yourself and your business. I suggest Kiwanis, Lion’s,and Rotary Clubs as they are desperate for speakers. You may want to try your church, book club, or networking groups. I have gotten other speaking gigs as well as clients by creating a quick workbook and giving a pleasant presenation at various networking groups and clubs.

I hope these tips were helpful and feel free to call me anytime for more tips and tricks or a complimentary coaching consultation! Also, I speak on this topic, so if you wish to see it in the flesh, I would be more than happy to assist you in any way that I can. Shameless marketing on my part, eh??? And guess what, it didn’t cost me diddly!

Tips on How to Start a Business Blog Successfully

Have you ever wanted to learn how to start a business blog and make money online? You are not alone. Millions of people are blogging for money these days. As for someone who is still have little understanding about business blogging, the number one question that he or she often ask is how to start a business blog. Starting a blog is rather easy which can be accomplished in just a few minutes. This instruction is intended to show you how you can launch your self-own blog on your own domain name and spread your business information online to the world.

Tip # 1: Decide a Niche to Blog About

First of all, you will need to decide what you are going to blog about. Different from personal blog, you need to make sure that your business blog is topic-focused. It is not the place for you to present you online diaries. Deciding what to blog about is a very crucial decision. You should choose a topic that you are passionate about so that you will not get tired of it quickly and never run out of things to say. Try to pick a topic which really pushes your buttons. As well as making it easier to come up with ideas for articles, passion always makes writing better.

Tip # 2: Choose the right blogging platform

If you plan to start your own blog on the internet, you first need to choose blog software where you can publish and manage your website content. From my own experience, WordPress is by far the most popular blogging software being used. And you will find out that many web hosting provider offer one-click installation of WordPress. That is to say, simply by login into your web hosting control panel, you will be able to get the popular application installed. WordPress is welcomed by so many webmasters due to the following features:

WordPress is very powerful. After the installation, you will be able to write a post and get it published immediately. There is a wyswyg editor in the dashboard, which means that you are able to write post without HTML coding knowledge. You are allowed to organize your content with different classification. Images are supported to be showed within your article to attract visitors. You can set up accounts for different blog users and set different permissions to each of them. Since WordPress is database driven, you can create unlimited pages as you want. The inbuilt search functionality in WordPress makes users to search for the desired information.

WordPress is easily customizable. WordPress has a large community who are developing many free themes as well as plugins. You can control the appearance of the blog by picking different WordPress themes. You can also extend your website functionality by adding plugins. The helpful WordPress community will offer you with great support and make your blog to be a powerful website.

Tip # 3: Be Patient While Blogging

Patient is one of the several important factors for success in blogging. It is not a good practice to monetize blog too early. Promote blog too early will also cost you a lot as a blogger. It is highly recommended that you start writing entries for a period of time and making friends among your niche. It is no sense to invest money on promoting your blog till your blog worth to introduce and promote with other people.

Tip #4: Update Your Blog Regularly

If you are going to run your business blog successfully, you need to keep this important point in mind. You need to make sure there are unique content coming through your blog on a regular basis. For one thing, a regular schedule will able to turn your readers into “loyal readers”, if your website gets updated frequently, every time the search giant Google visit your blog it will find new content on your blog and would like to get your page indexed. The more webpage get indexed by search engines, the more authorities you will received from search engine. You blog is of high likely receive more backlinks and traffic.

Tip # 5: Make Interaction with Blogger Friends

Simply writing content on your own blog is not enough, you need to participate in the blogosphere and set up a sense of community around your blog. Look out for blogs that you are interested in and leave a comment on their posts. Generally speaking, you will be allowed to leave comment with a link to your own blog with which other visitors can visit your website. It is also important to keep your reader engaged in your blog to show their ideas. With these method, you will eventually you find out that your number of followers are increasing gradually.

Tip #6:Have fun and prepare to make a commitment

It is true that you may start off your blogging as a fun and expecting to make million dollars over it. However, you should also know that blogging is just like any other business which requires hard work and disciple. If you want your blog to be successful, you also need to prepare to make a commitment. As the saying goes, “you must bear pain if you look for gain.”